USES OF ICINGS:
- They contribute flavour & richness.
- Improve keeping quality by forming protective coatings around the cake.
- Improve appearances.
Reasons for decorating pastry items with icings:
- To enhance the product in the eyes of the guest/ customer.
- To give “ added value” to the basic product
- To personalize a product for guests/customers like a birthday, anniversary cake or even a cake designed for sales promotion.
- To make products different from that of the competitors
- To create a focal point for any occasion.
- To match a product with the theme of the party
- To aid in pre-portioning of a product like gateaux, tart etc.
- To provide interest, challenge & training for pastry chefs.